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  • Writer's pictureKyle

BORED BUILDING: Adidas' Bored Ape Was On Display At The Burj Khalifa. Check It Out Here:

It was a boring night in Dubai as adidas’ Bored Ape was displayed on the tallest building in the world.

The Burj Khalifa, which is 2,722 feet tall, was unusually boring this evening as Addias’ Bored Ape, Indigo Herz, was on display.

“Stopped by in Dubai on my way to the World Cup Impossible is nothing, even looking from the world's tallest building, right @adidasfootball@adidasMENA,” Indigo Herz tweeted.

The image of Indigo Herz that was on the Burj Khalifa was originally seen in Adidas’ World Cup commercial on November 14th.

As the Bored Ape Gazette previously reported, Indigo Herz was briefly seen in Adidas’ commercial on a cereal box.

Adidas and Inidgo Herz have been very active in the Web3 space recently.

As the Gazette previously reported, Adidas launched its new “Virtual Gear” collection last week and held a Twitter Space with the founders of the BAYC.

Further, Adidas recently announced that the company will be hosting its "PROBABLY REAL" Art Basel event in Miami on December 3rd.

The Bored Ape Gazette will continue to follow Adidas and will let you know what the company does next!

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