'OUR FLAVOR TEAM CRUSHED THIS': Nelk Boys President John Shahidi Teased Bored Jerky Last Night

The Bored Ape Yacht Club has a lot to chew on this week after BAYC member and Happy Dad/Nelk Boys President, John Shahidi, teased the group's BAYC-themed beef jerky brand, Bored Jerky, last night and showed off the product's matte bored packaging!

On Tuesday, Shahidi took to Twitter and shared a video of himself enjoying a piece of Bored Jerky’s peppered flavored snack and said that he’s excited to get Bored Jerky to market!

“Very happy on the way @BoredJerky turned out,” Shahidi tweeted. “Our flavor team (same as @happydad) crushed this.”

Along with his video, Shahidi also shared an image of Bored Jerky's new matte packaging that prominently displays the brand's Bored Apes!

The Bored Apes on Bored Jerky’s packing are Bored Ape #7056 on the peppered flavor, Bored Ape #3670 on the original flavor, Bored Ape #7274 on the teriyaki flavor, and Bored Ape #3866 on the spicy flavor.

As the Bored Ape Gazette previously reported, Shahidi and the Nelk Boys first teased the idea of Bored Jerky on the Full Send Podcast in August 2022 during an interview with Bored Ape Yacht Club Founders, Gordon Goner and Garga.

“We have access to gas stations, convinces stores, grocery stores, what else can we do,” Shashidi said on the podcast as he showed the BAYC founders a bag of Bored Jerky. “So, then we’re like what else do people buy at gas stations, it’s a beef jerky!”

Bored Jerky will be the Nelk Boys second BAYC inspired brand. As the Bored Ape Gazette previously reported, the popular Youtubers’ hard seltzer company, Happy Dad, has a banana flavored beverage featuring Bored Ape # 8928 on the can.

The Bored Ape Gazette will continue to follow Bored Jerky and will let you know when this snack is available in stores. Stay tuned for updates!