A "BADBAD" DAY TO BE AN APECHAIN BEAR": Onchain Lifestyle Brand badbad And DeeZe Are Dropping New Collection That's Redeemable For Merch On ApeChain Soon!
- Kyle

- Jul 22
- 2 min read
It’s a “badbad” day to be an ApeChain bear!

On Tuesday, the onchain lifestyle brand formerly known as Goonz World, now badbad, announced that they’re teaming up with Web3 legend DeeZe to drop an all new collection on ApeChain that’s redeemable for exclusive physical merch!
"gallery opening soon a new collaboration with @DeeZe dropping exclusively on @OpenSea minting on @ApeChainHUB."
“badbad is a lifestyle brand born onchain and focusing on art, clothing, and collectibles,” the company told the Gazette. “We have done Complexcon and had an exclusive apparel drop in Urban Outfitters, art Basel and a ton of the web3 events. This is our second collab with DeeZe.
All the NFTs are redeemable for physical goods, and there’s a leader board and quests to get additional items as well.”

As of tonight, we don’t know exactly when badbad’s collection will drop on $Ape, but we do know ApeChain’s recent announcement as the official blockchain partner for this year’s ComplexCon played a big role in their decision to come to ApeChain.
“We were deciding on a few dif chains when the Complexcon partnership was announced and that heavily aligns with our core values so that pushed is over here pretty quick,” badbad said. “I’ve also done some events with Apes and always had a great time.”
The brand also gave the Gazette a sneak peek at some of collection’s physical, redeemable merch. Check it out below:






Every now and then, I like to see new things. Like fresh faces, nice flowers...I want to take photos of it.
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