DROP IT LIKE IT'S HOT: Snoop Dogg's Dr. Bombay Figurines Are Heading To Walmart As BAYC Member And Vital Toys Founder Sidney Richlin Prepares To Showcase Them Live From New York Comic Con!

Getting into Walmart ain't nothin' but a G thang! This week, the world's biggest big box retailer is about to become its boredest as Bored Ape Yacht Club member Snoop Dogg's primate, Dr. Bombay, makes his way from the LBC to the online toy aisle as a collectible figurine!

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Three years after BAYC member and Vital Toys founder Sidney Richlin teamed up with Snoop Dogg to drop a Dr. Bombay figurine like it's hot, these plastic primates are making their way to Walmart.com as part of the retailer's New York Comic Con festivities this week!

 

“Tomorrow is a big one,” Richlin tweeted. “25+ years in collectibles and I still love this. Dr. Bombay launches Oct. 8 at NYCC, exclusively on https://Walmart.com. Hollywood ➡️ New York. Let’s go.”

 

 

As the Gazette previously reported, Richlin and Snoop Dogg's history of making toys together dates back more than two decades! Back in the early 2000’s, Richlin's company, Vital Toys, teamed up with Snoop to create six action figures inspired by the legendary rapper, one of which was even featured in the music video for his song, “From Tha Church To Da Palace.”

 

Now, thanks to the BAYC, the duo is back at it, bringing Snoop's Bored Ape to one of the world's largest retailers!

The Dr. Bombay collectible is currently listed on Walmart's website for $249 USD, and Richlin is slated to go live with the retailer from New York Comic Con this Saturday, October 10, at 11 A.M. ET!

Richlin hopes everyone around the swamp and across the NFT space will ape into the livestream and show their support as he looks to bring Apes to the masses!

 

“Snoop is using his Ape as real commercial IP,” Richlin told the Gazette. “Vital Toys is bringing 30+ years of manufacturing and product experience to it. Walmart is putting it in front of a mainstream audience. And New York Comic Con gives us the stage to launch it. My hope is that Dr. Bombay is the beginning of something much bigger and helps open a real pathway for BAYC holders to take their IP into mainstream retail.”

To tune into the live stream, check out Walamrt’s website here: https://www.walmart.com/live

The Gazette will continue to follow Richlin, Snoop Dogg, Dr. Bombay, and this latest push to bring Bored Ape IP into mainstream retail, and we'll let you know if more primates make their way from the swamp to store shelves. Stay tuned for updates!