As Apes, Degens, and normies get ready to dive headfirst into the sewers below the Bored Ape Yacht Club later this year, this Made By Apes advertising company, with a history of helping launch mobile games, has an Ape Improvement Proposal on the ballot this week that plans to make Yuga Labs’ Dookey Dash Unclogged a chart-topping game while creating buzz for $Ape!
AIP-402 titled ‘$APE as a Fuel for Mobile Growth to Help Make Dookey Dash a #1 Hit Game,’ is an ecosystem allocation fund written by ApeCoin DAO Contributor and SuperFine VP of Culture Squiddy.
“Imagine $APE as fuel for growth to generate more demand for $APE,” Squidy wrote. “Presented by a team with a proven track record of launching dozens of chart-topping games like 2048 and Two Dots, this proposal seeks to help propel the Apecoin DAO as a marketing tool to not only encourage more games to implement $APE in their ecosystem, but to also market the games directly to the masses. For its first iteration, this proposal is set to help propel “Dookey Dash” to a #1 hit mobile game. By achieving this milestone, we aspire to amplify global awareness of $APE, and create a precedent for how $APE, through targeted ad spend across major ad networks, can fuel new demand for $APE in an ROI positive manner.”
To drive Dookey Dash to #1 on the charts, Squiddy and the SuperFine team will come up with a marketing plan for Dookey Dash that’s built around a cost per installation budget with the goal of getting social media users into the sewers.
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