SPOTLIGHT: This Bored Ape Yacht Club Member Is Bringing Chocolate To Web3 With His Made By Apes Frens Chocolates
- Kyle
- Apr 27, 2024
- 2 min read
Like crypto, ‘chocolate is better with Frens.’ That's why this sweet Made By Apes startup is handcrafting chocolate bars and utilizing their online Frens IP from across the Web3 world.
Earlier this month, Bored Ape Yacht Club member Seoh's Frens Chocolates had its soft launch, and the community went cocoa for his chocolate bars, quickly purchasing everything he had in stock!
“Today felt incredibly surreal,” Seoh told the Gazette at the time. “The level of support exceeded all my expectations. While I was building Frens Chocolates, I had doubts and wondered if building in web 3 was the right choice. Today the community showed me that we are doing something right. Thank you to everyone who supported.”
Following Frens’ quick sell-out, Seoh and his team got back to work, shipping orders, making chocolate bars, and officially restocking their inventory before relaunching earlier this week.
Following the restock, Apes, Punks, Penguins, and more filled the timeline with photos of their Frens chocolate bars, giving them rave reviews on everything from the product to the packaging!
“Never been more excited for chocolate,” Web3 enthusiat Tacoio tweeted along with photos of his chocolate bars. “@frenschocolates& @itstaeminkim Didn’t disappoint! One of the best bars I’ve had. Plus, fire presentation 10/10.”
“Nothing makes my day like seeing others enjoying frens,” Seoh tweeted. "Makes it all worth it.”
USA-based Apes, Web3 enjoyers, and chocolate connoisseurs can now purchase one of Seoh's ten different Frens chocolate bars featuring familiar faces from the world of Web3 on his website here, or they can order the full Frens set and try them all!

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